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marketing and sales.

Fill prospect pipelines, market your agency, and write new business with the Q4i Growth Platform.

Agency Blog | Crushing Mediocrity

In the end, prospect/client experience is all that matters. No doubt, the details along the way are critical, but the way they feel about their experience with you is what will linger. 


The more checkmarks I make, the more ‘work’ I’m doing.  

Ever thought this way? Ever been the one at the end of the day/week/year scratching your head saying, “What did I actually accomplish?” Even if you did hit your numbers, did you have a plan based around those goals? Or did you just stay active and pray for the best?  


Every year we establish a theme. It keeps us focused. Not only do we use the theme to concentrate our internal efforts, we also use it as a guide for what we bring to the market. If you follow our content, you are likely to recognize many of our past themes: Relevance, Simplify, Intentional, and, most recently, New Normal. 


Explore our Agency Growth Platform

Prospecting

Not all prospect pipelines are created equal. Do you know what separates a good pipeline from a bad one? The quality of the prospects in it: Where they came from and what they look like.

Learn how to identify the right prospects that will help grow your book of business.

Marketing

Your prospective clients will visit your website, your LinkedIn profile, and/or search for you online. What will they see? Is it a compelling story that makes them want to learn more? Or is it just another version of the same story they have from their current broker?

Use your marketing activities to get people excited about having a conversation with your sales team.

Sales

Employers are tired of the same old conversation about a census and a spreadsheet. Consultants who bring a different conversation are seeing different results. Uncover their needs and opportunities through educational discovery and prioritized advice.

Win new business by moving leads through the sales pipeline and converting them into clients.

Leadership

The best leaders make difficult decisions and hold team members accountable to defined processes and high standards. But more importantly, they have a clear vision of where they’re leading the team and approach their role from a position of gratitude and goodwill.

Rise to new levels of agency growth with a strong team rallying around a unified vision.

Q4Live

Q4Live is a networking conference for forward thinking benefits advisors. We gather together about every nine months and share ideas, strategies, how-tos, and how-we-did-it stories. Learning new ideas is great, but knowing how to put them into action is critical for your success with clients. This is where you get the inspiration and the knowledge to pair the idea with the action.

Learn new strategies for connecting with employers in a more effective way and network with other industry-leading advisors and solution providers.

Idea Graphic

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What Others Say About Us

 

“If you are not subscribed to the content of Q4intelligence and following them online, you need to! They’ll give you a healthy kick in the pants. They’ll tell you how it is and how it’s gonna be.  Personally, they inspire me to know it’s okay to say things nobody else is willing to say, but that need to be said.”

~Mike Embry, President, Comprehensive Benefits, Inc. and NAHU