Agency Blog | Crushing Mediocrity
Yelling at your prospective clients? Is that your sales technique? How’s it working out? Are employers jumping up and down at the chance to be one of your clients so they too can be yelled at and called stupid, ignorant, and be told to “Wake up!!!!”? (Yes, this is actually quoted from a LinkedIn post.)
No, Your Clients Are Not Stupid. They Don’t Yet Understand.March 11, 2019
Okay, to be fair, I don’t think for a moment that Simon has it wrong. In fact, I am as big a fan of his Why message as anyone. It’s just that in order to achieve true sales clarity, his idea needs to be taken a bit further.
Did Simon Sinek Get It Wrong?March 4, 2019
Some people love to talk. They talk so much that other people can’t get away from them fast enough – and sometimes they just can’t get away! Often times these talkers are drawn to sales, where they believe their job is to espouse all their knowledge on their captive audience.
You are overtalking your welcome and prospects don’t want to hire youFebruary 25, 2019
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~Mike Embry, President, Comprehensive Benefits, Inc. and NAHU