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THE PLATFORM
Goose
Courses, tools, coaching, and a peer community. The ultimate wingman for growing your benefits business. 
Explore Goose
THE PLATFORM
Explore Goose

The growth platform overview

Goose Features
A full breakdown of what's included
Goose Pricing
Base, Pro, Enterprise
SALES TRAINING
MORE™ Sales Training
Our consultative method
The MORE System™ Curriculum
A full breakdown, lesson by lesson
Sales + Professional Development

A deep dive for employee benefits agencies

FOR VENDORS
Friendor Program

Partner with our community

Sales training for employee benefits producers and agencies

Stop selling. Start solving problems. Deliver MORE.

What is the MORE System™?

The MORE System™ (Maximizing Organizational Return on Employees) is a structured, consultative sales framework built by Q4intelligence specifically for employee benefits producers and agencies. It provides a repeatable framework for prospecting, sales conversations, renewals, and accountability. The MORE System™ is delivered through the Goose growth platform.
Why does selling still feel hard even when we're doing "everything right"?

Effort alone doesn't create clarity. Without a shared sales process and consistent expectations, even strong activity can feel scattered, exhausting, and uncertain.
Why does growth feel inconsistent from year to year?

When sales success depends on individual style instead of a repeatable system, results vary. Inconsistency creates stress for producers and uncertainty for leadership.
Why do producers struggle with confidence even after years in the business?

Confidence erodes when outcomes feel unpredictable. Without a clear framework to rely on, every rejection, stalled deal, or renewal season carries more emotional weight.
Why aren't our producers converting at the level we expect?

Conversion struggles often point to unclear sales conversations rather than effort or capability. When producers lack a consistent framework for guiding buyers through decisions, opportunities stall and confidence erodes, even with strong activity.
How MORE fits into Goose

Join Goose and get MORE System™ Certified

The MORE System™ is the sales methodology we teach inside of our Goose platform. All Goose members, at every membership level, receive access to MORE training, tools, and reinforcement as part of the platform. Members at the Pro level and up have access to the certification program.

What the MORE System™ delivers

Build healthy sales habits, generate more confidence, and drive predictable growth

Most agencies operate like franchised distributors for carriers, lacking their own growth model. The MORE System™ empowers you to control your growth by creating meaningful, buyer-focused sales interactions that build lasting value.

  • Increase revenue through a client-centered approach
  • Learn to guide the buyer and control the sales process
  • Create consistency in your pipeline and revenue growth

"Almost all businesses struggle to have consistent sales results. The MORE System™ introduced a valuable framework for our sales team, providing the tools we use to show our prospects the path forward for dynamic improvement in their employee benefits and HR programs."

Walter Lendwehr
Walter Landwehr | Partner, SGL Partners
Courses

Create superior buying experiences your prospects will love.

Video training: On-demand courses to help you master each phase of the process.
Worksheets and documents: Materials to guide client interactions and strategically position your recommendations.
Role-playing and examples: Real-world examples to help you see the strategies in action.
Ongoing support and Ask-a-Coach access: Receive feedback and coaching as you put the system into practice.

Course 01
Introduction to a Healthy Growth Model

Lays out a healthier business model that puts the producer and agency in control of their growth and success.

Course 03
Making Solutions Work for You in the Sales Process

Details how to strategically integrate solutions and position them as an integral part of the benefits program.

Course 02
The MORE System™
Introduces our consultative sales process that improves the buyer's experience and drives sales results.
See the full curriculum
Course 04
Building a Book of Business for Long-term Growth

Teaches strategies and behaviors to drive consistent, predictable, and sustained growth. 

Course 05
How to Fill Your Pipeline with Quality Prospects

Shares prospecting insights and tactics to fill your pipeline with the right number of targeted opportunities.

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Join Goose to get the comprehensive training and support system to make it a reality.

Flip the selling dynamic upside down. Create a sales approach buyers appreciate so much they thank you from your first conversation for engaging them differently from traditional brokers.

Explore Goose

"As a new agent, the MORE System™ helped me put a process in place that is effective and to the point. I wasn't sure how to begin conversations when meeting with prospects, and the MORE System™ gave me a roadmap that takes the stress out of organizing these conversations, and allowed me to focus on what matters most: the prospect!

The videos during the MORE™ course allowed me to see and hear how an experienced agent handles sales conversations while giving me the freedom to add my own spin to things.  All in all, the MORE System™ has allowed me the opportunity to get a jump start into the insurance industry by laying out practices performed by successful agents and by giving me step-by-step instructions on how to succeed within the industry."

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Davis CarterBenefits Broker | Foundation Benefits
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What could you do with 10% more?

Incremental changes lead to compound net growth

  • Could you handle 10% more opportunities in your pipeline?

  • Can you see increasing the average revenue per opportunity by 10%?

  • Could you improve conversion ratios by 10%?

  • What if you improved your closing ratio by 10%?

These changes alone lead to 60% growth. Are you ready for it?
YOUR ULTIMATE WINGMAN
Ready to grow with Goose?
See Goose Pricing
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Goose is your growth partner; the MORE System™ is your operating system. Let’s discuss how we can drive revenue and increase value for your agency.