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THE PLATFORM
Goose
Courses, tools, coaching, and a peer community. The ultimate wingman for growing your benefits business. 
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THE PLATFORM
Explore Goose

The growth platform overview

Goose Features
A full breakdown of what's included
Goose Pricing
Base, Pro, Enterprise
SALES TRAINING
MORE™ Sales Training
Our consultative method
The MORE System™ Curriculum
A full breakdown, lesson by lesson
Sales + Professional Development

A deep dive for employee benefits agencies

FOR VENDORS
Friendor Program

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Read the Industry Blog Ideas to Grow Your Employee Benefits Agency

Explore topics in business strategy, sales, leadership, and team development.

Looking for something in particular?

An image of Kevin Trokey and Wendy Keneipp's book The Salesperson's Guide to Growing a Business
Wendy Keneipp 08/04/23

The Salesperson’s Guide to Growing a Business: Our Journey to Publication

The Salesperson's Guide to Growing a Business, written by Kevin Trokey and Wendy Keneipp, is available for purchase August 8, 2023.

A man who is sitting at his desk with his hand on his forehead

Mediocrity Is Exhausting

Kevin Trokey 07/31/23
A man dressed up as the Grim Reaper

Death by 1,000 Clients

Kevin Trokey 07/24/23
One man talking to another on a tin-can-style phone

Selling Is Actually Simple, Keeping It That Way Isn’t

Kevin Trokey 07/17/23
People in a business setting discussing something
Featured
Wendy Keneipp

Your Brand Isn't Your Logo. It's the Experience You Create

Transform your agency's brand by focusing on purpose, client experience, and emotional connection to stand out in a competitive market.

The concept of building an agency and a company. A team together and building something together.
Featured

How to Build a Future-Ready Agency as Your Company Grows in 2026 and Beyond

Wendy Keneipp
A sales team working together
Featured

The Questions That Separate Exceptional Producers From Average Ones 

Kevin Trokey
Person writing appointments in their calendar
Featured

Why Agency Sales Training Fails Without a Time Commitment

Wendy Keneipp

 

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