Read the blog Ideas to grow your benefits business

Explore topics in business strategy, sales, leadership, and team development.

How to Prepare and Sell Non-Insurance Solutions

Wendy Keneipp

2022-04-25

As a consultative salesperson or an advisor, you should never sell products. You should ...

Kevin Trokey

2022-04-18

In a recent blog post, we discussed the need to move away from a commoditized approach to ...

Kevin Trokey

2022-04-11

We see so much fear in the market. We see the fear of new competitors, technology, and of ...

Kevin Trokey

2022-04-04

“The competitor to be feared is one who never bothers about you at all, but who goes on ...

Wendy Keneipp

2022-03-28

We have an internal process where we reflect on the week with a few questions and written ...

Kevin Trokey

2022-03-21

You’ve heard it before, “You can’t manage what you don’t measure.”

Kevin Trokey

2022-03-14

Ours is an accidental industry in many ways. Most of us end up in the industry ...

Wendy Keneipp

2022-03-07

All operational areas of a company will have the greatest chance for success when there ...

Kevin Trokey

2022-02-28

I was one of those kids that loved math; I still do. Numbers always have spoken to me. ...

Kevin Trokey

2022-02-21

Before reading any further, what would you say if you were to make a cold call right now? ...