Three Better Ways to Define Your Ideal Client

Wendy Keneipp
2021-01-11
“Ideal clients.” A term that gets thrown around a lot but is not very often defined in a ...
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Marketing Isn’t a Cure-all

Kevin Trokey
2021-01-04
The most misunderstood business function in our industry is marketing. In particular, ...
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Six Popular Q4i Posts of 2020 You Need to Read

Wendy Keneipp
2020-12-28
You knew it was coming. The annual wrap up post is always a great way to catch up on what ...
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Yes, You Should Create a Marketing Plan for Your Insurance Agency

Wendy Keneipp
2020-12-21
Hey everyone, I have some end of year contemplations to share. 4th quarter is the time ...
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Changes in Gratitude and Attitude Change Your Latitude

Kevin Trokey
2020-12-14
Every challenge brings opportunity. From that perspective, perhaps like no other 12 ...
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2020 Advice | Pay It Forward

Kevin Trokey
2020-12-07
To say this has been an unprecedented year doesn't even come close to describing its ...
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The Four Stages of Performance Dominance

Kevin Trokey
2020-11-30
In just about any role you may fill in your business, there are a consistent handful of ...
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What Scares You Most – Prospecting or Failing?

Kevin Trokey
2020-11-23
Most people would agree selling can be a scary and challenging job. Most salespeople ...
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What You Measure Improves

Kevin Trokey
2020-11-16
How many of you have key performance indicators (KPIs)? Okay, that’s a bit of a trick ...
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Who Are We? Why Are We Here?

Kevin Trokey
2020-11-09
We recently held a quarterly team meeting. We gathered virtually, of course, but not ...
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