What Makes Your Agency Unique?
Wendy Keneipp
2011-02-14
When I ask agencies or read agency websites about what makes them unique, I see the same ...
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Choose Your Centers of Influence Wisely
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Kevin Trokey
2011-02-10
Just like you have to prospect for new clients, you may have to prospect for good ...
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Two Steps to Getting Your Agency Messaging in Sync with Your Clients’ Needs
Wendy Keneipp
2011-01-13
Part two of two posts on insurance and employee benefits agency marketing messaging. In ...
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What Are Your ODDS of Success in 2011?
Kevin Trokey
2011-01-06
It’s a new year and, with a new year, comes a clean slate, an opportunity to start fresh, ...
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You Hold the Key to the C-suite
Kevin Trokey
2010-12-16
As a benefits producer, how many times have you complained about not being able to get an ...
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Three Things We Wish Everyone Knew About Benefits Communication
Q4intelligence
2010-12-09
By guest blogger Jennifer Benz. Why would a company invest so much in something that is ...
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Is the benefits glass half-full or half-empty?
Kevin Trokey
2010-11-22
Benefits brokers must forge strategic ties to HR departments I am going to say right up ...
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Pigtail Leadership
Q4intelligence
2010-11-18
By guest blogger Patrick Sitkins. I recently watched my friends coach their competitive ...
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Practicing What You Want to Be
Kevin Trokey
2010-11-15
As hard as it is to believe, every producer I have ever known practices his/her ...
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"Addressing Client Needs" - What Does that Actually Mean?
Wendy Keneipp
2010-11-11
We often talk about “bringing value to clients” and helping them “address their needs” ...
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