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THE PLATFORM
Goose
Courses, tools, coaching, and a peer community. The ultimate wingman for growing your benefits business. 
Explore Goose
THE PLATFORM
Explore Goose

The growth platform overview

Goose Features
A full breakdown of what's included
Goose Pricing
Base, Pro, Enterprise
SALES TRAINING
MORE™ Sales Training
Our consultative method
The MORE System™ Curriculum
A full breakdown, lesson by lesson
Sales + Professional Development

A deep dive for employee benefits agencies

FOR VENDORS
Friendor Program

Partner with our community

Read the Industry Blog Ideas to Grow Your Employee Benefits Agency

Explore topics in business strategy, sales, leadership, and team development.

Looking for something in particular?

Happy people at the conference table.
Wendy Keneipp 08/24/26

How to Make Your Service Team Part of Your Agency's Growth Strategy

Transform your service team into a key driver of agency growth. Redefine their role and compensation, fostering collaboration, and recognizing their impact.

Man and woman sitting looking at a computer

Why You Need a Sales Process Before You Adopt AI

Kevin Trokey 08/17/26
A younger businessperson learning from an older businessperson

Young Producers Are the Edge Your Benefits Agency Needs Now

Wendy Keneipp 08/10/26
Disgruntled and sad person sitting at the computer

The Sales Language That's Costing You Deals

Kevin Trokey 08/03/26
People in a business setting discussing something
Featured
Wendy Keneipp

Your Brand Isn't Your Logo. It's the Experience You Create

Transform your agency's brand by focusing on purpose, client experience, and emotional connection to stand out in a competitive market.

The concept of building an agency and a company. A team together and building something together.
Featured

How to Build a Future-Ready Agency as Your Company Grows in 2026 and Beyond

Wendy Keneipp
A sales team working together
Featured

The Questions That Separate Exceptional Producers From Average Ones 

Kevin Trokey
Person writing appointments in their calendar
Featured

Why Agency Sales Training Fails Without a Time Commitment

Wendy Keneipp

 

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