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THE PLATFORM
Goose
Courses, tools, coaching, and a peer community. The ultimate wingman for growing your benefits business. 
Explore Goose
THE PLATFORM
Explore Goose

The growth platform overview

Goose Features
A full breakdown of what's included
Goose Pricing
Base, Pro, Enterprise
SALES TRAINING
MORE™ Sales Training
Our consultative method
The MORE System™ Curriculum
A full breakdown, lesson by lesson
Sales + Professional Development

A deep dive for employee benefits agencies

FOR VENDORS
Friendor Program

Partner with our community

Read the Industry Blog Ideas to Grow Your Employee Benefits Agency

Explore topics in business strategy, sales, leadership, and team development.

Looking for something in particular?

Concept of straight and steady progress over time. A road leading into the distance.
Wendy Keneipp 01/07/25

Congratulations on Your Boring Agency

Learn how embracing a steady, well-planned approach can lead your agency to long-term success and stability without the need for unnecessary drama.

Business man mentoring a team in a casual seating setting

Comparative Advantage: Prioritizing What Only You Can Do

Wendy Keneipp 01/06/25
Concept of structured processes. A business team looking at blueprints and charts.

Lack of Process = Lack of Progress

Kevin Trokey 12/30/24
The concept of community and clubs. A business group sitting in a circle.

Why You Need Capital, Community, and Clubs

Kevin Trokey 12/16/24
People in a business setting discussing something
Featured
Wendy Keneipp

Your Brand Isn't Your Logo. It's the Experience You Create

Transform your agency's brand by focusing on purpose, client experience, and emotional connection to stand out in a competitive market.

The concept of building an agency and a company. A team together and building something together.
Featured

How to Build a Future-Ready Agency as Your Company Grows in 2026 and Beyond

Wendy Keneipp
A sales team working together
Featured

The Questions That Separate Exceptional Producers From Average Ones 

Kevin Trokey
Person writing appointments in their calendar
Featured

Why Agency Sales Training Fails Without a Time Commitment

Wendy Keneipp

 

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