Challenge and Control
Kevin Trokey
2021-03-08
When you see this title, in terms of selling, what comes to mind? How does it make you ...
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Alex, I’ll take ‘Confidence’ for the Win
Kevin Trokey
2021-03-01
In sales, confidence doesn’t come from the win; it is the win that results from ...
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Committing to a Sales and Marketing CRM: The Struggle is Real
Wendy Keneipp
2021-02-22
Using a sales and marketing CRM in an agency is a strange love-hate relationship that is ...
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Where Are We Going?
Kevin Trokey
2021-02-15
Always be able to answer, "Wherever we want." A leader's responsibility is to do what is ...
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Screw Being a Trusted Advisor, Be a Go-to Advisor
Kevin Trokey
2021-02-08
One of the most cliché claims made in our industry is that of being a "trusted advisor." ...
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Toss Out that Complicated Marketing Plan and Keep It Simple
Wendy Keneipp
2021-02-01
Without a plan, every idea looks like a good idea. Avoid falling into the trap of ...
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The Q4i Annual Theme – 2021, The Year of ?
Kevin Trokey
2021-01-25
Every year at Q4intelligence, we choose a theme. We use the theme to keep us focused. It ...
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Goal Setting Mindset, Ideas, and Processes
John Behn
2021-01-18
The first month of the year is winding down. If you have not done so already, it is time ...
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Three Better Ways to Define Your Ideal Client
Wendy Keneipp
2021-01-11
“Ideal clients.” A term that gets thrown around a lot but is not very often defined in a ...
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Marketing Isn’t a Cure-all
Kevin Trokey
2021-01-04
The most misunderstood business function in our industry is marketing. In particular, ...
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