Toss Out that Complicated Marketing Plan and Keep It Simple
Wendy Keneipp
2021-02-01
Without a plan, every idea looks like a good idea. Avoid falling into the trap of ...
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Three Better Ways to Define Your Ideal Client
Wendy Keneipp
2021-01-11
“Ideal clients.” A term that gets thrown around a lot but is not very often defined in a ...
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Six Popular Q4i Posts of 2020 You Need to Read
Wendy Keneipp
2020-12-28
You knew it was coming. The annual wrap up post is always a great way to catch up on what ...
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Yes, You Should Create a Marketing Plan for Your Insurance Agency
Wendy Keneipp
2020-12-21
Hey everyone, I have some end of year contemplations to share. 4th quarter is the time ...
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[Download] Q4i Producer and Agency Annual Planning Guides
Wendy Keneipp
2020-10-26
It’s planning season and our annual planning guides are available for download! If you ...
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Prospecting or Marketing: Which Fills the Pipeline Better?
Wendy Keneipp
2020-10-12
Filling a sales pipeline shouldn't be left to one person or one group in your agency. ...
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Pipelines Don't Fill Themselves - A Prospecting and Marketing Q&A
Wendy Keneipp
2020-09-21
I had the privilege of participating in Keystone Insurers Group's National Conference ...
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Politics and Business: Mix at Your Own Risk
Wendy Keneipp
2020-09-08
Each election season is full of opportunities to talk about candidates, parties, ...
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Do I Need a CRM for My Employee Benefits Agency?
Wendy Keneipp
2020-08-10
So many benefits agencies are wrestling with a common question about the software ...
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A Few Excuses for Not Prospecting and Not Holding Salespeople Accountable
Wendy Keneipp
2020-06-22
Sales is a difficult job, no doubt. And prospecting can be the most difficult and the ...
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