Yes, You Should Create a Marketing Plan for Your Insurance Agency
Wendy Keneipp
2020-12-21
Hey everyone, I have some end of year contemplations to share. 4th quarter is the time ...
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[Download] Q4i Producer and Agency Annual Planning Guides
Wendy Keneipp
2020-10-26
It’s planning season and our annual planning guides are available for download! If you ...
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Prospecting or Marketing: Which Fills the Pipeline Better?
Wendy Keneipp
2020-10-12
Filling a sales pipeline shouldn't be left to one person or one group in your agency. ...
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Pipelines Don't Fill Themselves - A Prospecting and Marketing Q&A
Wendy Keneipp
2020-09-21
I had the privilege of participating in Keystone Insurers Group's National Conference ...
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Politics and Business: Mix at Your Own Risk
Wendy Keneipp
2020-09-08
Each election season is full of opportunities to talk about candidates, parties, ...
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Do I Need a CRM for My Employee Benefits Agency?
Wendy Keneipp
2020-08-10
So many benefits agencies are wrestling with a common question about the software ...
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A Few Excuses for Not Prospecting and Not Holding Salespeople Accountable
Wendy Keneipp
2020-06-22
Sales is a difficult job, no doubt. And prospecting can be the most difficult and the ...
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I Was Almost Fired Because There Was No Plan for New Hires
Wendy Keneipp
2020-05-26
A benefit coming out of stay-at-home orders has been a lot of time to think and reflect. ...
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Your Brand Is More Critical Now Than Ever Before
Wendy Keneipp
2020-04-06
What is a brand? Simply put, brands are perceptions or reputations—the way other people ...
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Finding Common Ground in Healthcare: People-centric Approach is Best
Wendy Keneipp
2020-03-02
At the NAHU Capitol Conference 2020 in Washington, DC, a similar message came up again ...
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