Read the blog Ideas to grow your benefits business

Explore topics in business strategy, sales, leadership, and team development.

MLR = Making Less Revenue? It Doesn’t Have To

Wendy Keneipp

2015-03-05

There has been much written about the continued efforts to remove broker compensation ...

Wendy Keneipp

2015-01-19

So many agency owners have been completely heads-down, focused on bringing in new ...

Wendy Keneipp

2014-12-29

There are always ideas that rise to the top, and over the course of the year, here are ...

Wendy Keneipp

2014-11-10

We've talked a lot about having a defined Purpose/Why and why it's so important for your ...

Wendy Keneipp

2014-11-03

In a previous article, I talked about how buyer expectations are completely changing the ...

Wendy Keneipp

2014-10-13

In looking at hundreds of insurance agency websites, I see so much of the same message, ...

Wendy Keneipp

2014-08-25

Insurance agencies are sales and service organizations. The two are interdependent on one ...

Wendy Keneipp

2014-08-11

I try to approach most things with a can-do attitude. I feel with the right perspective ...

Wendy Keneipp

2014-06-30

We regularly hear from insurance agencies that they "work mostly on referral," which ...

Wendy Keneipp

2014-05-26

Insurance agencies and brokerages have traditionally thought of marketing as purely used ...