Read the blog Ideas to grow your benefits business

Explore topics in business strategy, sales, leadership, and team development.

Using Marketing to Challenge and Attract Prospects

Wendy Keneipp

2013-02-20

"Pull out the latest piece of collateral produced by your marketing organization. Does it ...

Wendy Keneipp

2013-01-30

I'm a pretty tough critic of a sales experience. I have high expectations and find that ...

Wendy Keneipp

2013-01-13

As you know, I'm a big fan of themes to help us shape behaviors and actions. I recently ...

Wendy Keneipp

2012-12-19

Your company brand is not what you think it is or would like it to be, but rather it's ...

Wendy Keneipp

2012-11-28

If you follow me at all, you probably know that I’m a big fan of LinkedIn for the ...

Wendy Keneipp

2012-10-28

Taking on a new model. Creating a new culture. Starting in a new position. These are all ...

Wendy Keneipp

2012-10-14

We all know the old saying, "You can lead the horse to water; but you can't make him ...

Wendy Keneipp

2012-10-10

We talked about many different topics at our BGNLive conference, and over the next few ...

Wendy Keneipp

2012-09-19

There are just certain types of people you want on your team. And if you take a few ...

Wendy Keneipp

2012-09-09

The time when you most feel you don't want to do something is usually the perfect time to ...