Whose Interests Does Your Agency Serve?

Kevin Trokey
2022-04-04
“The competitor to be feared is one who never bothers about you at all, but who goes on ...
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You Gotta Know Your Sales Numbers

Kevin Trokey
2022-03-21
You’ve heard it before, “You can’t manage what you don’t measure.”
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Is Your Business Model Accidental or Intentional?

Kevin Trokey
2022-03-14
Ours is an accidental industry in many ways. Most of us end up in the industry ...
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Sales as a Math Equation

Kevin Trokey
2022-02-28
I was one of those kids that loved math; I still do. Numbers always have spoken to me. ...
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Practice As If Your Sales Life Depends On It

Kevin Trokey
2022-02-21
Before reading any further, what would you say if you were to make a cold call right now? ...
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Two Sources of Sales Desperation and How to Avoid Them

Kevin Trokey
2022-02-14
It's hard to deny that confidence is attractive. Whether in a social or corporate ...
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The Q4i Annual Theme – 2022, The Year of ?

Kevin Trokey
2022-02-07
One of the activities we take most seriously at Q4i is establishing a theme for the year. ...
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P.S. – Problem Solving Beats Product Selling

Kevin Trokey
2022-01-31
How much time have you spent over the last couple of years vetting new solutions to offer ...
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You Paid How Much for That Client?!

Kevin Trokey
2022-01-24
More times than you can count, you have heard us say that selling is a difficult and ...
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Tell Me a Story: Your Story

Kevin Trokey
2022-01-17
You’ve known this since you were a kid—stories are powerful. They make ideas and ...
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