Don’t Let Zenefits Drink Your Milkshake

Kevin Trokey
2015-03-11
Note to readers – You may be surprised to see another post with Zenefits in the title. I ...
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5 Flaws of a “Zenefits” Approach

Kevin Trokey
2015-02-26
If you’re losing business to Zenefits, focus on your business, not theirs. Our industry ...
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Who’s In Control Here?

Kevin Trokey
2015-02-16
Somebody is always in control of the sales process; it’s either you or the buyer, but it ...
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Are You A Leader or An Enabler?

Kevin Trokey
2015-02-09
It’s great if your team likes you, but they damn well better respect you! Every agency ...
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Building Your Benefits Toolkit

Kevin Trokey
2015-01-12
Replace your “hammer” with smart tools to grow your business You know the old saying, ...
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2015 Is the Year to Simplify

Kevin Trokey
2015-01-05
Every year, we choose a theme and our theme for 2015 is Simplify. It was a pretty easy ...
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Two Reasons Your Marketing Message is Killing You

Kevin Trokey
2014-12-22
Given the typical marketing efforts we see in the insurance industry, the list could be ...
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Seven Disciplines of an Effective Sales Culture

Kevin Trokey
2014-12-08
Reward the right behaviors and refuse to tolerate the wrong behaviors. The world of ...
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Are You Trying To Sell With an Incomplete Sales System?

Kevin Trokey
2014-12-01
Too often in this industry, producers are armed with nothing more than a desk, a phone, ...
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The Naked Truth About Producer Compensation

Kevin Trokey
2014-11-19
Money is never an easy subject, and in terms of broker compensation, it is a completely ...
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