18 Going on 8

Kevin Trokey
2011-06-16
My oldest daughter graduated from high school this year. Between her and her three ...
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The Exceptional Producer

Kevin Trokey
2011-05-26
The 80-20 rule proves itself all the time. Not surprisingly, its presence is evident as ...
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A Strong Culture Buys You Margin for Error

Kevin Trokey
2011-05-05
We have had the great pleasure of spending a total of five full days recently with one of ...
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Looking for the Pony When the Insurance Industry Gives You Crap

Kevin Trokey
2011-05-02
You’ve all heard the story of the twin boys with such extreme personalities (one a ...
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You Have a Choice – Fight or Flight

Kevin Trokey
2011-04-28
"Strategy without tactics is the slowest route to victory. Tactics without strategy is ...
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Playing to Win? Or to Not Lose?

Kevin Trokey
2011-04-21
I think sometimes we fool ourselves into thinking we are playing aggressively - that we ...
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I’m Sorry, We’re All Out of Eggs

Kevin Trokey
2011-04-14
When I coach agencies and producers and introduce a new idea, I almost always tell them ...
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Delivering Exceptional Service

Kevin Trokey
2011-04-04
"Your customers are only satisfied because their expectations are so low and because no ...
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A Pipeline Built on Client Referrals Starts with the Right Conversation

Kevin Trokey
2011-03-24
I know that one of the most difficult things to do as a producer is to keep your pipeline ...
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Online Is the New First Impression

Kevin Trokey
2011-03-17
We all know how important the first impression can be. It’s even been said that we form ...
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